A Fictional Fashion Editorial for French Dispatch

This is a fictional photostory for the magazine French Dispatch (or something like that). I love the worlds of Mister Anderson’s movies, so I feel inspired to look for my perfect color scheme with pink and pastels. Since I was a kid, I craved to live in a world that was more colourful, more beautiful, that had a certain twist. […]

The Attack of the Rainbow Spiders

Ladies and gentlemen, welcome to Halloween! We do creepy the fashion way here. Are you afraid of spiders? Me too, but if a good look needs bravery, then I’m all in. I wouldn’t be Sara if I wouldn’t jump for every opportunity to dress up, make something special out of a day, and let the ordinary behind wherever I can. […]

The Embrace of Warmth: Protection in a Winter World

There’s something profoundly symbolic about the act of wrapping oneself in a winter jacket—a ritual of protection, a moment of seeking solace against the elements. My blue ELHO Freestyle winter jacket is more than just a garment; it is a shield, a cocoon, a reminder of the delicate balance between vulnerability and resilience. In winter, when the world feels stark […]

Desperate Housewife on a Rainbow

Can I imagine being a housewife? Keeping home pretty, bringing the kids to school and secretly drinking booze while asking myself if this is all life has to offer? In another galaxy!These pictures are a quick journey to that galaxy. Since it is far away, things are a little bit different there. But the life of housewives is not less […]

BASQUIAT X ELHO X SARA

This look is not just skiwear; it’s a statement, a celebration, a fierce declaration of artistic rebellion—and yes, it’s straight from the slopes to the city streets! I’m wrapped in ELHO Freestyle’s first art capsule collection, and let me tell you, it’s no ordinary collection. This is where high-performance skiwear meets the unapologetic creativity of Jean-Michel Basquiat, the artist who […]

Flamingos on Rainbows

Welcome to the Flamingos on Rainbows party, where the cocktails are iconic, the fashion is fantastical, and the vibe is pure technicolor joy. I’m sitting in a bathroom drenched in a rainbow of light, the walls awash in vivid colors like a dreamscape of prisms and magic. The air hums with laughter, and yes—those are flamingos! These fabulous pink creatures […]

Fly High Butterfly

Picture this: you’re scrolling through Pinterest at 11pm, and every third pin is a woman in a sheer top covered in delicate butterfly prints, layered over a satin slip skirt, hair clips shaped like wings. It looks dreamy. It also looks like it could go very wrong very fast. The fly high butterfly aesthetic sits at a specific intersection — […]

Being on Pictures

Most people blame the camera. The real culprits are fabric choice, body angle, and preparation — all fixable before a single shot is taken. Fix those three and your photos improve immediately, consistently, across every context. Why Your Clothes Look Different on Camera Than in the Mirror Your eyes adapt constantly. They compensate for shifts in light, depth cues, and […]

Beauty Summer Hacks

The common belief is that summer beauty just means wearing less — lighter makeup, thinner moisturizer, waterproof mascara and call it done. That’s mostly wrong, and it explains why so many routines collapse by noon in July. Real summer-proof beauty requires understanding why products fail in heat, not just swapping one item for another without knowing the mechanism behind it. […]

The Comfort of Cuteness

Cute and kawaii things in bright, pastel colours have a unique way of bringing comfort, reminding us of childhood dreams and an innocent world filled with joy. Playful designs capture a sense of pure happiness and simplicity. They transport us to a time when life was carefree, and the biggest worry was deciding what game to play next. Bright colours […]